DIRECTV and NCC Media, repping America’s cable operators, announced the formation of a partnership that will allow for one-stop access to locally place ads on a wide selection of networks in the vast ...
CHANTILLY, Va.—BIA Advisory Services has issued a new U.S. Local Advertising Forecast for 2025 that is predicting the local digital ad spend will surpass traditional media for the first time, with 52% ...
In Fall 2025, a major transformation is underway in how local businesses appear online, as Google’s Local Service Ads (LSAs) continue to reshape visibility and customer acquisition across nearly every ...
Google is notifying some advertisers that use Google's Local Service Ads program that soon their ads will be shown on Google Maps. It will start with the iOS version of the Google Maps app and then ...
Nearly $11 billion will be spent on local advertising for over-the-air radio in 2024, according to an updated yearly forecast by BIA Advisory Services. This figure ranks fifth largest as compared to ...
Google will begin showing photos in your Local Service Ads that come from your Local Service Ads profile. Ginny Marvin, Google's Ads Liaison, wrote on X yesterday, "Starting today, we'll begin ...